COFCO 1 yuan sale, Asia’s largest winery two shareholders into pick the knight (video)-hit5杨帆

COFCO 1 yuan sale of Asia’s largest winery two shareholders into the disk access man Junding COFCO winery top winery project advertising [COFCO Jun launched in 2006, COFCO group and Wine celebrity Chen Yunchang’s Longhua group joint venture, investment 350 million yuan, the proportion of investment is in the grain group accounted for 55%, Longhua investment COFCO group accounted for 45%] from Wine were a representative to the high-end yuan sale, Asia’s largest Chateau Junding future finally settled. Chinese food (00506.HK) released the latest announcement shows that after a multi round auction after the fruit, China food on debt discount, the final two shareholders of Longhua group become disk access. Announcements, China food through subsidiaries and Chateau Junding wine and we signed an agreement to sell the underlying rights to the Longhua group, and Longhua group must be paid by the debt discount Junding wine. The cost of selling wineries and the rights and interests of wine industry are RMB 1 yuan respectively. The sum of the total debt of Jun Chateau and Jun wine is about 300 million yuan, compared with the previous 390 million yuan, a discount of about 90000000 yuan. Junding COFCO winery project started in 2006, COFCO group and Wine celebrity Chen Yunchang’s Longhua group joint venture, investment 350 million yuan, the proportion of investment is COFCO Longhua investment group accounted for 55%, accounted for 45%. And Jun Chateau is also considered to be the largest winery in Asia, the annual output of 2000 tons, the total capacity of 3000 tons of wine storage. As a representative of the high-end wine industry, COFCO has placed great hopes on the winery. Reporters learned that the August 26, 2007 Chateau Junding opened on the eve, when he was chairman of COFCO group led by Ning Gaoning, chairman of COFCO food China general manager and a series of Group executives, specially in advance inspection of Chateau Junding opening situation. In the past few years, Ning Gaoning has repeatedly publicly stated that COFCO Jun Chateau is an important part of the high-end wine industry service chain. But after 2012, in the limit of Official business expenses and imported wine under the impact of Chateau Junding performance is in operation, the internal contradictions continue to highlight the news, as the actual management of Chateau, Longhua group Chen Yunchang did not fully listen to the opinions of the board of directors, and the contradiction Chinese food more and more. Since then, Wang Baoting, vice president of sales and the original marketing team have also been leaving. Reporters yesterday in Shanghai free trade zone has no link to another Wang Baoting, but the other did not want to comment. Public information display, Chateau Junding 2015 revenue of 73 million 431 thousand and 100 yuan, 21 million 375 thousand yuan loss, the winery assets total value of 375 million yuan, while the debt is as high as 544 million yuan, has been seriously insolvent. With the import of red wine turning hot, COFCO’s wine strategy has also shifted to the import wine business. In January 2014, COFCO set up an import wine division to upgrade imported wines to strategic levels and operate independently. In October 2015, the establishment of COFCO Chateau Hui International Wine Limited is responsible for imported wine business. According to COFCO import wine division general manager Li shi.

中粮1元甩卖亚洲最大酒庄 二股东成“接盘侠” 中粮君顶酒庄宣传广告 [中粮君顶酒庄项目启动于2006年,由中粮集团与葡萄酒界名人陈云昌旗下隆华集团合资兴建,前期投资3.5亿元,出资比例为中粮集团占55%,隆华投资集团占45%]从中粮葡萄酒高端代表到惨遭一元甩卖,亚洲最大君顶酒庄的未来终于尘埃落定。中国食品(00506.HK)公布的最新公告显示,在经历了多轮拍卖无果后,中国食品对标的负债进行了折扣,最终二股东隆华集团成为接盘者。公告显示,中国食品通过下属公司分别与君顶酒庄和君顶酒业签署协议,向隆华集团出售标的权益,而隆华集团须偿还经折扣的君顶酒业的债务。出售酒庄的权益及酒业的权益的代价分别为象征性人民币1元。而君顶酒庄和君顶酒业的债务总和约为3亿元,较之前的3.9亿元,折扣了9000多万元。中粮君顶酒庄项目启动于2006年,由中粮集团与葡萄酒界名人陈云昌旗下隆华集团合资兴建,前期投资3.5亿元,出资比例为中粮集团占55%,隆华投资集团占45%。而君顶酒庄也被认为是亚洲最大的酒庄,设计年产量2000吨,总储酒能力3000吨。作为进军高端葡萄酒业的代表,中粮集团也对君顶酒庄寄予了很大的希望。记者了解到,2007年8月26日君顶酒庄开业前夕,时任中粮集团董事长的宁高宁带领中国食品董事长、中粮酒业总经理等一系列集团高管,特意提前视察君顶酒庄开业的筹备情况。在此后几年中,宁高宁也曾多次公开表示,中粮君顶酒庄是中粮高端葡萄酒产业服务链中的重要组成部分。不过2012年之后,在限制三公消费和进口酒的冲击下,君顶酒庄的业绩每况愈下,此外在运营上,内部矛盾也不断凸显,有消息称,作为酒庄的实际管理者,隆华集团的陈云昌并不完全听取董事会意见,与中国食品的矛盾越来越大。此后,主管销售的副总裁王保廷和原有营销团队也相继离职。记者昨天辗转联系到已经在上海自贸区另起炉灶的王保廷,但对方并不愿对此发表评价。公开信息显示,君顶酒庄2015年营收7343.11万元,亏损2137.5万元,酒庄资产总计价值为3.75亿元,而负债却高达5.44亿元,已经严重资不抵债。随着进口红酒转热,中粮集团的葡萄酒战略也随之转向,将目光投向进口酒业务。2014年1月,中粮集团成立了进口酒事业部,将进口酒升级到战略层级独立运营。2015年10月,成立中粮名庄荟国际酒业有限公司全面负责进口酒业务。而据中粮进口酒事业部总经理李士祎公布的数据,2015年,中粮名庄荟的销售已突破500万瓶。相比之下,业绩低迷,且管理层为隆华系“外人操控”的君顶酒庄无疑则成为“鸡肋”。如此一来,中粮也就下决心甩掉君顶酒庄这个包袱,今年4月份,中国食品剥离君顶酒庄和酒业资产,而转让金额只有象征性的1元。对受让方的要求也相对宽松,但需要接盘方承担债务。尽管条件宽泛,但负债过高,愿意接盘君顶酒的企业并不多。记者了解到,在前三轮拍卖中,并没有投标人符合北京产权交易所所列出的要求,在第四轮拍卖中,中国食品对债务进行折扣后,隆华集团为第四轮拍卖的唯一登记投标人。不过对于隆华集团而言,这次接盘并不轻松,在转让条款中,隆华集团需要在30个营业日内支付60%的债务款,剩余的40%将在4个月内还清,这也意味着隆华集团在将很短的时间内偿还近2亿元的债务。且君顶酒庄亏损仍在持续,今年一季度酒庄营收929.78万元,亏损892.94万元,接手后隆华集团将独自面对减亏问题。《第一财经日报》记者9月13日致电隆华集团,对方以陈云昌很忙为由,婉拒了记者的采访。君顶酒庄综合管理部一位员工告诉记者,目前酒庄的联合庄主业务还在销售,酒庄运转正常,还没接到有调整或变化的通知。此前,按照规划,君顶酒庄的定位将是集葡萄酒生产、制造、酒店、旅游休闲于一体的场所。在业内看来,君顶酒庄从设计之初即立足高端,走重资产模式,建立酒庄、高端会所和高尔夫场地,投入巨大,而这也成为制约君顶酒庄发展的先天问题。中国酒类流通协会副秘书长赵禹接受媒体采访时表示,此前君顶酒庄的经营思路有些好高骛远,君顶葡萄酒定价都在500元以上,一些产品甚至达到一两千元。酒业专家晋育峰告诉《第一财经日报》记者,宏观经济疲软带来的实体经济的不活跃,导致政商、商商活动的频次减少,对酒水的需求也有很大影响,尤其是对高端产品影响更大。而在2012年之后,恰好遭遇国家重拳反腐,亏损在所难免。目前隆华集团和中国食品已签署协议,而此次出售事项完成后,君顶酒庄及君顶酒业均将不再为中国食品附属公司,这也意味着隆华集团将全面接盘,在脱离了中粮的怀抱,陈云昌将会带领亚洲最大的酒庄走向何方?更多精彩内容欢迎搜索关注微信公众号:腾讯财经(financeapp)。相关的主题文章:

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